Packaging design is crucial when consumers are considering making a purchase. A close second to the brand itself.
After all, before they even discover what is concealed beneath these layers, all they will see is the packaging. To prevent losing the sale, you must get their attention and get them to pick up your goods.
If the look of your package is dull and lifeless, it will be overshadowed by those of your rivals. Who wants that, though? Take a position and give clients a reason to pick you.